Explore the dynamic intersection of digital marketing, artificial intelligence, and media to harness cutting-edge techniques for marketing success.
The synergy between AI and Social Media Marketing is hard to ignore. Businesses want the same thing that everyone wants and that is PROFITS and MARKET ACCEPTANCE. Social Media platforms like TikTok, Facebook , Instagram and the rest are driven to help businesses to make profits. AI is making things easier and faster to execute ideas into action. Here you explore the capabilities of OpenAI's advanced language model and learn to utilize it for a wide range of applications. Throughout this course, you will gain a comprehensive understanding of Social Media Marketing, AI ChatGPT, its features, and limitations.
Public Training Program
2 Days
23 April 2025 - 24 April 2025
• Critically discuss and develop concepts related to Facebook, Instagram and other Social Media Strategies.
• Demonstrate a comprehensive understanding of how to identify and pursue an entrepreneurial opportunity with a team of peers.
• Develop social media and content generation plans.
• Work in a team, at a group level, to develop capabilities to analyze the dynamics of team roles, leadership and effective team.
• Marketing professionals seeking to leverage AI and digital strategies
• Media specialists looking to integrate advanced digital tools
• Business leaders aiming to innovate their brand’s digital presence
• Technologists and analysts focusing on AI-driven marketing solutions
1. Introduction & Welcome
2. Pre-Program Benchmarking
3. Social Media Fundamentals
• Business Concepts
• History and Evolution of Marketing in the New Era -What is OpenAi and ChatGpt
Distinctions Social Media and ChatGpt
• How to use Open Ai and ChatGpt to Generate content -How to Use Social Media Effectively
4. Understanding the Importance of Social Media Marketing -Up Your TikTok, Instagram, Facebook and XiaoHongShu Game
• How to Use Stories to Engage with your Fanbase
• 7 Elements of A Successful Social Media Marketing Plan
1. Choosing Your Marketing Tool
• Traditional Advertising
• Mini Media
• Targeted Media
• Promotions
• Non-Media
2. International Business and the Internet
• Youtube, Facebook, Instagram, TikTok
• Case Studies
3. Overall Summary, Wrap-up and Action Items
4. Post Program Evaluation
17 March 2025
Individual : RM1,500 per pax
Group (Minimum 10 pax) : RM1,300 per pax
*The fees above are subject to 8% SST*
Master the art of persuasive copywriting that captivates and compels. Learn how to craft compelling messages, evoke emotions, and drive action.
Empower yourself to deliver presentations that inspire action and drive your success to new heights.
Elevate your sales closing skills and become a master closer, achieving remarkable results in your sales endeavors.
Learn how nurturing customer relationships leads to increased loyalty and repeat business.
Close the gap in workplace communication and supercharge your organization’s performance.
Elevate your sales negotiation prowess and sharpen your abilities to achieve mutually beneficial outcomes.